Article 3 min

Streamline Customer Verification and Consolidate Vendors

Streamline verification

August 28, 2023  


Global companies often depend on a broad array of identity verification vendors to ensure coverage in different parts of the world. But that approach can lead to multiple integrations that diminish onboarding efficiency. 

The Trulioo platform can help organizations overcome that challenge. The platform now features intelligent transaction routing, which helps companies improve verification performance and optimize the costs of onboarding good users. 

Through one integrated platform, Trulioo helps organizations assess millions of configurations to ensure the right balance of performance, job processing time and cost. That results in optimized onboarding workflows for each market, risk level and audience segment.

“A piecemeal approach to person matching through multiple vendors has been a necessary evil in the industry because incomplete products have failed to meet the challenges of diverse demographics and regional limitations,” said Michael Ramsbacker, Trulioo chief product officer. “The Trulioo breakthrough approach eliminates the need for redundant, complex multivendor verification systems, enabling organizations to quickly and intelligently onboard customers and gain a competitive advantage.”

Unlock Global Identity Verification

Flexible identity verification can rapidly connect companies to the right data sources, adapt to evolving regulations and empower organizations to fine-tune onboarding workflows to meet their specific needs. 

The enhanced customization capabilities of the Trulioo identity platform help companies: 

  • Use intelligent routing with multiple Person Match services working in tandem for cost optimization and performance enhancement
  • Leverage extended conditional logic in Know Your Business workflows for more control of routing to increase accuracy, accelerate onboarding and improve decisioning based on results and risk
  • Access a wide range of business data services, including global name matching and business address translation and transliteration capabilities that improve decisioning, decrease false negatives and help organizations achieve more accurate business verification in more than 150 countries

The Trulioo breakthrough approach eliminates the need for redundant, complex multivendor verification systems, enabling organizations to quickly and intelligently onboard customers and gain a competitive advantage

Michael Ramsbacker, Trulioo chief product officer
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Optimize Identity Verification Value 

An organization’s approach to identity verification value optimization depends on its priorities. Does the company want as many successful matches as possible? Does it want to decrease onboarding time? Does it want to decrease cost?

One global broker’s goal was to increase conversions while providing a quick onboarding experience. The broker was focused on onboarding as many customers as possible.

Trulioo conducted an in-depth value optimization analysis to help the broker meet its goals. The subsequent adjustments helped the broker realize a match rate improvement of 2 to 12% per country at no additional cost and a $237,600 per month increase in the value of added users.

With an integrated platform, companies can streamline identity verification systems, take control of onboarding workflows and efficiently expand their global reach.

Read the industry report

Liminal Report: The Rise of Integrated Identity Platforms

Discover how businesses that use identity platforms instead of siloed point solutions see an improved user experience that can lead to an 83% drop in abandonment.